Wunderman acquires Bridge Worldwide

12/29/2005 | Advertising Age (tiered subscription model)

WPP Group shop Wunderman has acquired Bridge Worldwide, a marketing services agency that handles major interactive accounts for Procter & Gamble, including PG.com and the Health Expressions Web site. The purchase, terms of which were not made public, extends the WPP Group relationship with P&G into the interactive sphere.

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