Mobile is seen as the future for Facebook as app users surge

12/29/2011 | MediaPost Communications

With more than 300 million Facebook users accessing the social network through smartphone apps this month, a British analyst predicts that Facebook will soon "treat that user base as less of a mobile extension to the desktop experience and more as the core product -- starting with advertising." Benedict Evans of Enders Analysis also predicts that competing iOS and Android apps for Facebook will soon produce the same experience as the social network develops a common HTML5 model.

View Full Article in:

MediaPost Communications

Published in Brief:

SmartBrief Job Listings for Media

Job Title Company Location
Senior Sales Manager
OnProcess Technology
Affiliate Solutions Consultant
Conversant
Santa Barbara, CA
Yield Manager
Mashable
new York, NY
Full(ish) Stack Engineer (PHP)
Advertising Age
New York, NY
Ad Operations Manager, The Atlantic
Atlantic Media
Washington, DC