Skip to main content
Focus your presentation with the 1-3-1 technique
12/6/2017

Audiences don't remember much from any given speech, so focus yours on one key point and use story-based themes to get that point across, writes Jim Anderson. He recommends using the 1-3-1 technique, which states the message, supports it with three fact-based anecdotes and ends with a call to action.

Full Story: