BBDO New York is promoting AT&T's unlimited data plan with humorous spots that play on the concept of what would happen if everything were unlimited. "Unlimited Romance" features a couple in a never-ending embrace, causing chaos as they roll together from a beach through a busy street, onto a runway and even through snowy mountains.
BBDO New York stages everything unlimited for AT&T
Sign up for 4A's SmartBrief
Advertising, media and marketing news
Get the intelligence you need: news and information that is changing your industry today, hand-curated by our professional editors from thousands of sources and delivered straight to your inbox.