Broadband, Broadcast & Cable

CTAM SmartBrief

Marketing news for the cable industry

CTAM SmartBrief

Published in partnership with: Cable & Telecommunications Association for Marketing

VH1's #PasstheBaton social push touts "Drumline" movie

9/30/2014

  • Multichannel News

VH1 is promoting its new original movie "Drumline: A New Beat" via a social media effort aimed at historically black colleges and universities. The colleges can #PasstheBaton by uploading drum routine… Read More

NAB SmartBrief

Broadcast TV and radio industry news

NAB SmartBrief

Published in partnership with: National Association of Broadcasters

Grooveshark music service is found to have violated copyrights

9/30/2014

  • New York Times (tiered subscription model), The

Online music service Grooveshark has violated the copyrights of nearly 6,000 songs that were uploaded without permission by its top executives and other employees, U.S. Judge Thomas P. Griesa has foun… Read More

SBCA SmartBrief

Satellite broadcasting industry news

SBCA SmartBrief

Published in partnership with: Satellite Broadcasting & Communications Association

Rob Lowe gets "super creepy" in ads for DIRECTV

9/29/2014

  • Adweek/AdFreak blog

A dapper Rob Lowe stars in new ads for DIRECTV alongside two less flattering versions of himself -- "Super Creepy Rob Lowe" and "Far Less Attractive Rob Lowe," both of whom subscribe to cable. Read More

USTelecom dailyLead®

Telecommunications news

USTelecom dailyLead®

Published in partnership with: United States Telecom Association

Wheeler wants to leverage E-Rate funds to close "rural fiber gap"

9/30/2014

  • Roll Call (free content)

Three-quarters of the nation's schools lag in high-speed Internet capacity, prompting the chairman of the Federal Communications Commission to propose applying an existing federal subsidy program more… Read More

SmartGrid SmartBrief

News about the smart-grid industry

SmartGrid SmartBrief

ComEd to install smart meters in Ill. village

9/29/2014

  • Daily Herald (Arlington Heights, Ill.)

Commonwealth Edison plans to install more than 41,500 smart meters in the area of Schaumburg, Ill., over the next 12 months. The installation program will begin in November and will continue into 2015… Read More

NCC Media SmartBrief

Cable industry advertising news

NCC Media SmartBrief

Published in partnership with: NCC Media

VW takes its Golf for a drive inside a Target

9/22/2014

  • Advertising Age (free access for SmartBrief readers)

Volkswagen is touting its 2015 Golf in a video from Funny or Die that shows two men driving through a Target to find everything needed to spruce up an apartment. The three-minute ad is part of a packa… Read More

SCTE SmartBrief

Cable telecommunication news.

SCTE SmartBrief

Published in partnership with: The Society of Cable Telecommunications Engineers

Highlights from the Cable-Tec Expo

9/30/2014

  • Multichannel News

DOCSIS 3.1 technology was a primary focus at SCTE's Cable-Tec Expo last week in Denver, Jeff Baumgartner writes. He notes that Wi-Fi connectivity and energy conservation were also among the big buzzwo… Read More