After the soap they gave out as wedding favors received a positive reception, Holly and Justin Rutt started the Little Flower Soap Co. in 2010. The Rutts started selling their soaps on Amazon in 2016, and they have been featured in a promotion for Amazon Storefronts.
The latest Edelman Trust Barometer suggests that just 52% of people trust that businesses will do the right thing. Small-business owners can build trust by selling reliable products and services, securing endorsements from their customers and focusing on honesty.
Some businesses in the home care industry are filling gaps in the workforce by employing retired workers who want to make extra income. Many older caregivers have dealt with health issues of their own, and so they can relate to clients, said FirstLight Home Care CEO Jeff Bevis.
A Retro Fitness location is scheduled to open this fall in Citrus Park, Fla., and several more locations are planned for the Tampa area. Retro Fitness, which was founded in 2005, already has more than 150 clubs in the US.
Franchisors will be affected by the Financial Accounting Standards Board's new revenue recognition rules, writes Sandy Shoemaker, audit partner at EKS&H. She lays out a five-step process for franchisors that includes identifying performance obligations and determining transaction prices.
Many restaurants are rolling out promotions to celebrate Oktoberfest, which takes place from Sept. 22 to Oct. 7. This slideshow highlights several of these promotions, including offerings from Firehouse Subs, Wienerschnitzel and Auntie Anne's.
The Dwyer Group is changing its corporate name to "Neighborly." "We have 21 brands across all the different service verticals that can serve you and your home," said Mary Thompson, the company's COO. "This name change reflects that we are bringing that friendly, consumer facing name to our corporate offices."
The recently formed Coalition to Protect and Promote Association Health Plans said in a statement that it "intends to develop standards and principles that other organizations operating an [association health plan] should follow and will fight against fraudulent actors to ensure the AHP market evolves into a viable, successful marketplace." Sixteen organizations, including IFA, are members of the coalition.
Making in-person visits to where your customers work and inviting them to come to your office can give you useful insight that can help you to improve your business, writes Dan Kurzius of MailChimp. However, this kind of insight "is only valuable if you can enact change quickly and in a meaningful way," Kurzius notes.
SoapBox holds a yearly company retreat that gives longtime and new employees a chance to bond. In this post-retreat piece, CEO Brennan McEachran reviews the cost of the trip, the choice of transportation and how his business uses puzzles and riddles to bring people together.