Most Clicked NAW SmartBrief Stories
1. 11 killer management habits
NAW SmartBrief | Nov 02, 2009
Small details can destroy a business, says New York Times blogger Jay Goltz, who outlines 11 of his favorite killer practices. Topping his list: Allowing extension cords that create fire hazards, failing to keep up with bill collecting and failing to train employees on how to interview job candidates. New York Times, The (10/27)
2. 10 strategies to boost sales through the end of the year
NAW SmartBrief | Nov 05, 2009
Online marketer Travis Campbell has put together 10 tips to help businesses close more sales to bring a stronger finish to the year. Among his ideas: Plan a webinar series, publicize a customer case study and poll your top 25 customers. Small Business Trends (11/01)
3. How did the economy impact your personal Halloween spending this year?
NAW SmartBrief | Nov 02, 2009
After voting once, check out the real-time poll results on NAW's All Access page as often as you'd like.
4. Humility an essential part of leadership
NAW SmartBrief | Nov 04, 2009
Humility is an important quality for a leader to possess. Be on the alert for signs that you have strayed into arrogance, such as finding yourself taking all the credit, thinking you are the smartest person in the room or losing compassion. Art Petty on Management (10/28)
5. Price question is inevitable -- address it head-on
NAW SmartBrief | Nov 04, 2009
The price question from a prospect is simply a way for them to qualify your product, just as you are qualifying them as a potential client. The best way to handle the price question is answer it directly up front, then move back to discussing the client's needs. AllBusiness.com (10/29)
6. Buyers' primary priority: risk, not price
NAW SmartBrief | Nov 06, 2009
Low price doesn't ever seem to be a customer's primary motivation in a sale. Instead, buyers will purchase according to the lowest risk, and salespeople should keep in mind that that is their primary concern. DaveKahle.com (11/03)
7. When the heat is on, support yields better results than pressure
NAW SmartBrief | Nov 02, 2009
When the heat is on, the best leaders serve as cheerleaders who support their employees as opposed to coming down hard on them, per a new study. When under stress, employees are more likely to react to their leader's mood than to reflect on their message, and managers are therefore urged to think carefully about their emotional responses. Harvard Business Review (11/2009)
8. Airgas Inc. Q2 profit deflates 25% on declining sales
NAW SmartBrief | Nov 04, 2009
Forbes (10/29)
9. GDP's growth spurt likely to end as quickly as it arrived
NAW SmartBrief | Nov 02, 2009
Many of the economists braced for a GDP announcement from the Bureau of Economic Analysts officially ending the U.S. recession weren't looking for a repeat performance in the next round of statistics that come at the end of this quarter. The return to growth was driven by a long list of government stimulus programs, not the "real" demand that expands to help a recovery sustain itself. The decline of commercial real estate is the next potential crisis that is likely to persuade banks to stick with their tight lending standards. Even highly profitable small businesses have a hard time getting loans. Wall Street Journal, The (10/29)
10. Manufacturing, housing helping drive economic recovery
NAW SmartBrief | Nov 06, 2009
The manufacturing and housing industries are among the sectors helping lead the economy to recovery. Manufacturing activity grew last month at its fastest clip in more than three years, while pending home sales rose 6.1% for September, per industry data. Washington Post, The (11/03)
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