NEW YORK, Oct. 14 /PRNewswire/ --

WHAT: The Second Annual VOICEBOXX(TM) Executive Roundtable will describe key trends in the ReInvention Economy and will discuss how the marketing and communications functions are evolving. In these uncertain economic times, companies are increasingly leveraging communications to identify new revenue streams, harness human capital and ultimately, connect with key constituencies. PANELISTS: Poppy Harlow, anchor of CNNMoney.com, will moderate the discussion. Featured panelists include: -- Anita Larsen, director of media relations, Unilever -- J. Christopher Preuss, vice president, communications, General Motors Company -- David Steel, senior vice president and head of strategic marketing for North America, Samsung -- James E. Whaley, vice president, corporate affairs & marketing, Siemens Corporation -- Jack Leslie, chairman, Weber Shandwick WHEN: October 20, 2009 8:30 a.m. EST - Breakfast and Registration 9 a.m. - 10 a.m. EST - Panel Discussion WHERE: Samsung Experience Time Warner Center, Third Floor Ten Columbus Circle New York, NY www.samsung.com/experience/ 212.823.9520 RSVP: Jennifer Risi at 212.445.8375 or jrisi@webershandwick.com MISC: Attendees will "live-tweet" the event on www.twitter.com with the #VOICEBOXX (http://twitter.com/#search?q=voiceboxx) hashtag Launched in April 2007, VOICEBOXX is a proprietary suite of products focused on building a company's corporate reputation at global, national and regional speaking venues throughout the world. A Weber Shandwick 2009 Global Five Star Events(TM) analysis reflected that CEOs and their executive benches are broadening their arsenal of communications tools to include the strategic use of high-level speaking opportunities and are migrating towards more intimate, peer-to-peer forums as their primary communications channel. Weber Shandwick works with some of today's top businesses to secure speaking opportunities on the "right" panel at the "right" conference next to the "right" executive around the globe.

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