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Yahoo signs collaborative content, ad deal with Wenner Media
Wenner Media has signed a reciprocal content and advertising agreement with Yahoo. Yahoo's OMG and Music portals will make room for Us Magazine and Rolling Stone content, and the magazines will return the favor in print and online. Wenner will get to sell advertising on Yahoo as part of the deal. Yahoo has signed CNBC, Spotify, Clear Channel's iHeartRadio and ABC News to similar pacts.
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