Microsoft, OpenX set deal to refer business for ad network
Microsoft, under a multiyear pact, will use OpenX Technologies as a "preferred partner" for publishers that want to serve ads on Microsoft's Content Ads contextual ad network. Under the deal, OpenX will direct its publisher clients to the Microsoft ad network and other ad services, per this article.
ClickZ
| 11/2
This story published in 4A's SmartBrief on 11/03/2009
Get stories like these delivered daily for FREE:
|
4A's SmartBrief
Designed specifically for advertising, media, and marcom executives, 4A's SmartBrief is a FREE, daily e-mail newsletter. By providing the latest need-to-know industry news and information, 4A's SmartBrief saves you time and keeps you smart. Learn more |
|