Email advertising

CMOs: Consumers Are Connected. You Need To Be, Too
Forbes | 2 hours 35 minutes ago
Social media should lead digital marketing plans in 2010.

E-Commerce News: Trends: Ballmer Gives Shareholders - and Dell - Cause for Optimism
TechNewsWorld | 2 hours 52 minutes ago
Ballmer clearly wanted to send the message that Windows 7 has the momentum to become a huge success, said Michael Cherry, an analyst with Directions on Microsoft.

E-Commerce News: E-Commerce: Sony Talks Up Plans for Digital Media Superstore
TechNewsWorld | 3 hours 21 minutes ago
Sony execs announce a new online service connecting the whole range of Sony gadgets to downloadable content like movies and games.

E-Commerce News: Deals: EU Gives Oracle Extension to Build Sun Deal Defense
TechNewsWorld | 6 hours 17 minutes ago
The EU executive gave them an extra six working days.

7 Ways to Integrate Social Conversation with Email Marketing | Shop.org Blog
Shop.org Blog | 7 hours 39 minutes ago
Even though the holiday season has started, it's not too late to integrate social and email marketing for higher response and revenue. Break free of the typical higher frequency trap of the holidays with these seven practical ideas.

Shop.org Blog » Blog Archive » 7 Ways to Integrate Social Conversation with Email Marketing » E-Mail
Shop.org Blog | 7 hours 39 minutes ago
Even though the holiday season has started, it's not too late to integrate social and email marketing for higher response and revenue. Break free of the typical higher frequency trap of the holidays with these seven practical ideas.

E-Commerce News: E-Commerce: AA.com Sucks the Fun Out of Trip-Planning
TechNewsWorld | 11 hours 35 minutes ago
Travel sites have developed a reputation for being hard to navigate and poorly designed with cluttered user interfaces. Not all of the sites I visited for this series fit that bill, but American Airlines sure did.

CRM News: Healthcare: Health Insurance CRM, Part 2: The BPO Catalyst
TechNewsWorld | 11 hours 35 minutes ago
"The health insurance industry, in general, is one of those sectors where there's been a reluctance to make comprehensive investments in technology compared with other sectors. Generally, the firms in the sector have been very tactical, only investing in specific areas -- basically reacting to pain points," Joanne Galimi, an analyst with Gartner (NYSE: IT), told CRM Buyer.

Small Biz to Bump up Email, SocNet Spend - MarketingVOX
MarketingVOX | 1 day 42 minutes ago
Though the majority of US small businesses plan to increase their use of email marketing and social media in 2010, more than half say they won't do online banner advertising and nearly one-fourth won't do search-engine marketing (SEM), according to a study by VerticalResponse, Inc.

Industry Buzz & Snippets: 11/19/09 - MarketingVOX
MarketingVOX | 1 day 2 hours 34 minutes ago
Ad Procurement:

CRM News: Product News: Salesforce.com Pumps Up Volume of Workplace Chatter
TechNewsWorld | 1 day 3 hours 3 minutes ago
Salesforce Chatter, which borrows from the social networking models made popular by Facebook and MySpace, allows company employees to collaborate internally using a secure, private social network that provides content and applications, and lets people set up and manage their own profiles, status updates, feeds and groups.

Technology News: Product News: Salesforce.com Pumps Up Volume of Workplace Chatter
TechNewsWorld | 1 day 3 hours 3 minutes ago
Salesforce Chatter, which borrows from the social networking models made popular by Facebook and MySpace, allows company employees to collaborate internally using a secure, private social network that provides content and applications, and lets people set up and manage their own profiles, status updates, feeds and groups.