Cross-promotions of Twinkies, Bud made Super Bowl cut

Chevrolet and General Electric were among the rare Super Bowl advertisers working in a cross-promotion to capture the attention of second-time Internet viewers. Chevy's apocalyptic "2012" ad worked in Twinkies with Hostess' blessing, and GE connected its turbines to the production of Budweiser beer.

This news summary appeared in AAF SmartBrief on 02/13/2012
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