Orbitz media planning goes to Optimedia
Publicis Groupe's Optimedia, New York, via a review, has landed Orbitz's offline media planning account for North America. Incumbent was Mullen's MediaHub, Boston, which is part of Interpublic Group.
Adweek | 07/29
This story published in AAF SmartBrief on 07/30/2010
More from SmartBrief:
Grey wins creative for Red Lobster
Thursday, August 19, 2010
Denny's hands creative to Gotham
Monday, August 23, 2010
Sources: EHarmony may be looking for new match for media business
Wednesday, August 18, 2010
Get stories like these delivered daily for FREE:
|
AAF SmartBrief
Designed specifically for advertisers, agencies and media companies, AAF SmartBrief is a FREE daily e-mail newsletter. By providing the latest need-to-know industry news and information AAF SmartBrief saves you time and keeps you smart. Sign up today to receive AAF SmartBrief. Learn more |
|