Looking ahead to 2009
Part I of this ASTA SmartBrief special year-end report examined the most important stories of 2008. Part II, below, highlights our predictions and yours for what's expected in 2009.
To be sure the economy will continue to dominate the headlines, and with a new administration coming into office, all eyes will be on Washington, D.C., to see what changes are in store. From the travel industry perspective, special attention will be paid to establishing a pro-travel climate, one that encourages in-bound travel while also leveling the playing field for those who have made a career in travel and tourism. ASTA is already working to position itself to present its issues to the new administration.
As in 2008, the industry will continue to see an emphasis on going green, and not just when it comes to travel choices. Across the board, consumers and business owners alike are looking for ways to incorporate sustainable practices into their daily lives. ASTA members also can rest assured that the association will continue to fight against fee and tax increases and in favor of a clearly defined independent contractor/worker classification status. Also on ASTA's radar is ensuring that comprehensive health care reform does not impose an unfair regulatory burden on small-business travel agents and continued monitoring of the ESTA program rollout.
I hope you enjoy reading the results of our reader polls below.
This story published in ASTA SmartBrief on 12/11/2008
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