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Move over, boomers: 3 demographic groups to keep an eye on
Baby boomers may be a hot demographic to appeal to, but there are others that are gaining traction. With about 4 million births each year, the market for children's products is expanding, as is the market for domestic-related products because of 20-somethings. Senior citizens, particularly baby boomers' parents, also represent a big part of the market.
Small Business Trends (4/11)
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