Study: Online sales to increase 8% this holiday season

A new study from Forrester Research predicts that online sales this holiday season will increase 8% over last year, to $44.7 billion. The study reported that 94% of participants have made online purchases in the past three months and that 72% of e-tailers envision higher sales this year. "Despite the lingering effects of the recession, the online space remains the retail industry's growth engine," said Forrester's Sucharita Mulpuru.

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This story published in CEA SmartBrief on 11/03/2009





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