CTAM Association News
What a "Bright Idea"
CTAM SmartBrief | May 29, 2012
CTAM's Advanced Video Guide has added yet another source to keep you up to speed. The guide, now more than ever, is the go-to for emerging video technologies and marketing opportunities. With the new "Bright Ideas" blog, edited by Craig Leddy of Interactive TV Works, find out what others are thinking or share a cool idea.
Spotlight on The Cable Show
CTAM SmartBrief | May 29, 2012
The Cable Show, held May 21 to 23 in Boston, highlighted the newest innovations and industry trends. At 4 p.m. Eastern time Wednesday, CTAM Wired will have industry executives sharing their takeaways from The Cable Show. Hear what they think is the next big thing. Mark your calendars. CTAM Wired is a free benefit for CTAM members.
Two events you can't miss
CTAM SmartBrief | May 25, 2012
Don't miss the next CTAM Wired, scheduled for 4 p.m. Eastern time Wednesday, with industry executives sharing their takeaways from The Cable Show. Also, on June 6 in Los Angeles, CTAM will host another "Unplugged: Portable Media, Inside and Outside the Home." Learn how to balance consumer "wants" with the right economic strategy.
East meets West and decides who's best
CTAM SmartBrief | May 25, 2012
The Mark Awards entries are judged by cable's finest marketing professionals. You can help decide who went above the mark. CTAM's first round of judging is Wednesday and Thursday at National Harbor, Md., and June 6 and 7 at Fox Networks in Los Angeles. For more information about judging or the competition, visit Mark Awards or contact Denise Motlagh.
Top 10 secrets to a successful move
CTAM SmartBrief | May 24, 2012
New-product journalist David Gregg and interior designer Libby Langdon share stress-busting, time-saving and techorating Tips to Smooth a Move. Gregg suggests using www.cablemover.com to schedule cable disconnect and reconnect dates, in addition to picking up other stress-relieving moving tips.
Got research?
CTAM SmartBrief | May 23, 2012
Does your company have the variety of resources and skills that cable executives are looking for? Reach thousands of cable industry decision-makers looking for the skills and research services you can provide by featuring your company in CTAM's hottest research publication, the CTAM Pulse.
"​Portable Media, Inside and Outside the Home"
CTAM SmartBrief | May 23, 2012
Being able to watch favorite shows on any screen in any place at any time has the "cool" factor cable customers love, the immediacy viewers demand and the value proposition the industry requires. Getting there is complex for everyone. Learn how to break through the barriers at CTAM's Unplugged event on June 6 in Los Angeles.
Excitement is brewing
CTAM SmartBrief | May 22, 2012
One registration offers access to both conference sessions at CTAM Summit and CTAM Insights. Save $200 with early bird registration.
Diversity On Demand
CTAM SmartBrief | May 22, 2012
The nation's leading cable companies, cable networks and GLAAD are joining to pay tribute to the lesbian, gay, bisexual and transgender (LGBT) community in America by shining a spotlight on compelling, diverse programming. Through cable's On Demand service, customers can instantly access a variety of programs to learn about the contributions and struggles of the multifaceted LGBT community.
The smartest lunch ever
CTAM SmartBrief | May 21, 2012
Join the Cable Executive Management program at Harvard Business School for lunch and conversation with Comcast President Neil Smit and Harvard Business School professor Bharat Anand. Attendees will hear an insightful one-on-one conversation between Smit and Anand hosted by John Lansing, president of Scripps Networks and chairman of the CTAM Educational Foundation. The luncheon is from 12:15 to 1:45 p.m. Tuesday as part of the Spring Cable Connection.
What a bright idea
CTAM SmartBrief | May 21, 2012
CTAM's Advanced Video Guide has added yet another source to keep you up to speed. The guide, now more than ever, is the go-to source for emerging video technologies and marketing opportunities. With the new Bright Ideas blog, edited by Craig Leddy of Interactive TV Works, find out what others are thinking or share a cool idea.
Have a voice at CTAM Summit
CTAM SmartBrief | May 17, 2012
In March, CTAM members communicated the topics they would like to learn more about at the Summit and Insights conferences in October. The topics and descriptions have been posted to the conferences' websites. There are no "winners" or "losers" -- just the chance to make this conference suit your needs. Vote now!
A lunch you won't forget
CTAM SmartBrief | May 17, 2012
Join The Cable Executive Management program at Harvard Business School from 12:15 to 1:45 p.m. Tuesday for lunch and conversation with Comcast President Neil Smit and Harvard Business School professor Bharat Anand.
Team up on the greens
CTAM SmartBrief | May 14, 2012
Play golf with key cable company executives to build your business on the greens at the 2012 CTAM Golf Tournament, set for Oct. 14 as part of the CTAM Insights and Summit conferences. Network at the Palm Course at Walt Disney World, one of Florida's top courses as rated by Golf Digest. Register now.
Evolve or dissolve
CTAM SmartBrief | May 11, 2012
Thriving in the cable and media ecosystem
CTAM SmartBrief | May 10, 2012
Keep up with the changing media landscape
CTAM SmartBrief | May 10, 2012
Gain insights into video application use and how video apps are changing media consumption, as well as other strategy-defining research, in newly available and substantially reduced-price reports from CTAM. Order "A Roadmap to Video Apps" and other CTAM studies for more information and insights.
VIP seating with big thinkers
CTAM SmartBrief | May 09, 2012
Summit Face Time sessions are your rare chance to see and hear from inspiring individuals who commonly reserve their insights for private audiences. See the starting lineup of speakers and get face to face with forward thinkers. Register now -- sessions allow for only 50 attendees (sessions are closed to media).
Feature your company in the CTAM Pulse
CTAM SmartBrief | May 09, 2012
Does your company have the variety of resources and skills that cable executives are looking for? Reach thousands of cable industry decision-makers looking for the skills and research services that you can provide by featuring your company in CTAM's hottest research publication, the CTAM Pulse.
Get crafty and build your session
CTAM SmartBrief | May 08, 2012
In March, CTAM members communicated the topics they would like to learn more about at the Summit and Insights conferences in October. The topics and descriptions have been posted to the conferences' websites. There are no "winners" or "losers" -- just the chance to make this conference suit your needs. Vote now!
From coast to coast
CTAM SmartBrief | May 08, 2012
The Mark Awards entries are judged by cable's finest marketing professionals. You can help decide who went above the mark. CTAM's first round of judging is May 30 and 31 at National Harbor, Md., and June 6 and 7 at Fox Networks in Los Angeles. For more information about judging or the competition, visit Mark Awards or contact Denise Motlagh.
Maltin's A-list
CTAM SmartBrief | May 07, 2012
ReelzChannel's Leonard Maltin, host of "Maltin on Movies" and author of the New York Times bestseller "Leonard Maltin's 2012 Movie Guide," reviews "Albert Nobbs" and teases an A-list of recent releases now playing on Movies on Demand on cable. Movie lovers searching for titles they just missed at the theater can access the full list of upcoming films playing on Movies on Demand.
Chatter matters for Cox, Turner, Weather Channel
CTAM SmartBrief | May 07, 2012
Establishing, curating and expanding digital relationships develops social currency with the power to build brands and cement consumer loyalty. But sometimes it's hit or miss. On Thursday, the new local market event series CTAM Unplugged dives deeper into how Cox Communications, The Weather Channel, Turner Networks and Engauge are innovating to build loyalty and drive tune-in. A networking reception precedes the discussion from 4 to 6 p.m. at the Omni Hotel in Atlanta.
From one generation to the next
CTAM SmartBrief | May 04, 2012
Robert Mercier and Charlene Weisler recently gave their perspective in CableFAX. Mercier is a media research professional and a student at NYU, and Weisler is a strategist with more than 30 years of media research experience in areas including broadcast, cable, off-platform and set-top box data. Read more about the "generation gaps" and where the biggest ones occur.
Online video is up, but is live TV down?
CTAM SmartBrief | May 04, 2012
Online video viewing among adults 18 to 24 is on the rise, but how many are watching more or the same amount of live TV than they were a year ago? Answers to this question and other strategy-defining research are now available in substantially reduced-price reports from CTAM. Order "Watching Gens X, Y & i" for this answer and more insights.
Make it your way!
CTAM SmartBrief | May 03, 2012
In March, CTAM members communicated the topics they would like to learn more about at the Summit and Insights conferences in October. The topics and descriptions have been posted to the conferences' websites. There are no "winners" or "losers" -- just the chance to make this conference suit your needs. Vote now!
Pull up a chair
CTAM SmartBrief | May 02, 2012
Join the Cable Executive Management program at Harvard Business School for lunch and conversation with Comcast's Neil Smit and Harvard Business School professor Bharat Anand. Attendees will hear an insightful one-on-one conversation between Smit and Anand hosted by John Lansing, president of Scripps Networks and chairman of the CTAM Educational Foundation. The luncheon will be from 12:15 to 1:45 p.m. May 22 as part of the Spring Cable Connection.
Tee time at CTAM
CTAM SmartBrief | May 02, 2012
If you plan to attend this year's CTAM Summit and CTAM Insights conferences in Orlando, Fla., why not take advantage of the location? CTAM will be hosting a golf tournament Oct. 14 at the Palm Course at Walt Disney World Golf Resort. Register now for this event and enjoy networking with industry colleagues at one of Florida's top courses, as rated by Golf Digest.
You can decide who went above the mark
CTAM SmartBrief | May 01, 2012
The Mark Awards entries are judged by cable's finest marketing professionals. You can help decide who went above the mark. CTAM's first round of judging is May 30 and 31 at National Harbor, Md., and June 6 and 7 at Fox Networks in Los Angeles. For more information about judging or the competition, visit Mark Awards or contact Denise Motlagh.
Your vote matters
CTAM SmartBrief | May 01, 2012
In March, CTAM members communicated the topics they would like to learn more about at the Summit and Insights conferences in October. The topics and descriptions have been posted to the conference websites. There are no "winners" or "losers," just the chance to make this conference suit your needs. Vote now!
Sign up for CTAM SmartBrief
