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CTAM Wired: The Death of Channel Surfing
Search and discovery are competing with the TV remote. As content overload increases, innovative platforms that make it easier for viewers to find what interests them promise a differentiated and valuable service benefit. Explore how marketers, distributors and content owners will compete or complement within the recommendation cycle to improve the viewer experience and ultimately optimize long-term business objectives at the next CTAM Wired on Nov. 28 at 4 p.m. Eastern time.

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