MTVN Upfront Keys on Accountability

InsideBrandedEntertainment.com | 11 minutes ago

Jon Stewart and Stephen Colbert killed at last night's MTV Networks upfront presentation, kicking off a 90-minute spree designed to underscore the company's unique bond with its younger target demos. Sounding for all the world like a man who subsists on a steady diet of trade magazines, Stewart immediately got the ball rolling Thursday evening (May 8) when he looked around at the media buyers seated before him in the Nokia Theatre and said that he had been under the impression that the indust...... (more)


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