How to tell a $1 billion story

Marc Benioff, the co-founder of SalesForce.com, says articulating his vision was key to building a $1 billion company. He offers seven communication lessons for other entrepreneurs, including making friends with reporters and telling timeless stories.

BusinessWeek | 11/04 Bookmark and Share

This story published in SmartBrief on Entrepreneurs on 11/05/2009





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