Times Square billboard highlights length of Campbell noodle
Campbell is using a Times Square billboard to drive home its message that each can of chicken noodle soup contains 32 feet of noodles. The billboard shows a 54-foot noodle emerging from a bowl and appearing to be eaten by a mannequin three stories above it.
Advertising Age | 10/28
This story published in GMA SmartBrief on 10/29/2009
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