IAB Association News

Drive the Invention and Reinvention of Media: Register for MIXX 2.8

IAB SmartBrief | Aug 27, 2008

Explore the crucial transformations required to succeed in the interactive landscape at the MIXX Conference & Expo. Thought leaders and decision makers from across the advertising ecosystem will gather for education, networking, strategizing and more in New York. MIXX is the preeminent event in interactive advertising. Learn more at www.mixx-expo.com.

Drive the Invention and Reinvention of Media. Register for MIXX 2.8

IAB SmartBrief | Aug 21, 2008

The IAB Issues Ad Campaign Measurement Process Guidelines for Public Comment

IAB SmartBrief | Aug 19, 2008

The IAB announced the public comment release of "Ad Campaign Measurement Process Guidelines," a document that addresses the process of a publisher's or advertising agency's use of a third-party ad server and its application service provider. To view the document and leave your comments, please visit www.iab.net/campaign_measurement_process.

Register for MIXX 2.8 Before Aug. 15 to Save $100

IAB SmartBrief | Aug 15, 2008

Create. Innovate. Evolve. The rapidly changing digital landscape requires that businesses, partnerships and even people constantly invent and reinvent themselves in order to stay on the cutting edge. Register today for the 2008 MIXX Conference & Expo in September to explore that edge and learn from the industry thought leaders who drive it forward every day. Early-bird pricing ends Friday, Aug. 15.

MIXX 2.8 -- Invention & Reinvention

IAB SmartBrief | Aug 04, 2008

Sign up for IAB SmartBrief

Designed specifically for advertising, marketing and media executives, IAB SmartBrief is a FREE daily e-mail newsletter. It provides the latest need-to-know news and industry information that maximizes your time, giving you an edge over your competition. Learn more