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Ad execs see friends and foes in both political parties
No matter who wins during the election next week, a "less activist agenda" by Congress would help the advertising industry, says the 4A's executive vice president of government relations, Dick O'Brien. He says that would be a welcome change from the "intense legislative and regulatory activity" of the first two years of President Barack Obama's administration. Other observers say that when it comes to issues such as Internet privacy regulation, there are friends and foes of the advertising industry on both sides of the aisle.

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