Report: Nearly 75% of e-tailers tapping social nets, shopping sites

Nearly three in four retailers in the Internet Retail Top 500 Guide participate in a minimum of one leading social network or social-shopping site, eMarketer has found. Facebook ranked as the top destination, being the choice of 57% of e-tailers, followed by YouTube, picked by 41%, and MySpace, selected by nearly 29%, according to figures from April.

Adweek | 10/29 Bookmark and Share

This story published in IAB SmartBrief on 10/29/2009





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