Samsung lets users give "BrandAnswers" on Best Buy site
"BrandAnswers" is a user-generated tool created by Samsung to supply answers about its products to browsers on BestBuy.com. The service, which has just successfully wrapped a five-month tryout, has boosted by up to 96% the page views of Samsung's products at BestBuy.com, according to this article.
ClickZ | 11/03
This story published in IAB SmartBrief on 11/03/2009
Get stories like these delivered daily for FREE:
|
IAB SmartBrief
Designed specifically for advertising, marketing and media executives, IAB SmartBrief is a FREE daily e-mail newsletter. It provides the latest need-to-know news and industry information that maximizes your time, giving you an edge over your competition. Learn more |
|