Search advertising

`New Moon' rises to blockbuster with $142.8M
Yahoo! | 14 minutes ago
LOS ANGELES ? The vampire romance "The Twilight Saga: New Moon" put the box office into orbit with a $142.8 million opening weekend. The sequel took in twice as much as "Twilight" in its first three days a year ago.

Google Acquires Technology To Customize Display Ads
Yahoo! | 14 minutes ago
On Monday, Google announced it plans to acquire yet another advertising company. The search giant has targeted Teracent, a San Mateo, Calif., startup that customizes display ads for different situations. Terms of the deal were not disclosed.

A Google News Defection May Dent The 'Franchise' >GOOG NWSA
Wall Street Journal, The | 30 minutes ago
If news publishers with the heft of News Corp. (NWS, NWSA, NWS.AU) start seeking out alternatives to Google Inc.'s (GOOG) online search index, it could have an intangible, but potentially significant impact on the Mountain View, Calif., Internet giant.

Could Microsoft-New Corp.'s Deal Mean Sharing Ad Profits?
MediaPost Communications | 1 hour 10 minutes ago
Talks between News Corp.'s Rupert Murdoch and Microsoft execs could see Bing gaining ground in the search engine wars, but publishers could come out the big winner. The potential deal demonstrates Microsoft's willingness to share with News Corp any profit from paid search advertising related to content from sites, such as The Wall Street Journal's.

Retailers Dumping More Into Paid Search
MediaPost Communications | 1 hour 11 minutes ago
U.S. retailers spent 7% more on paid search campaigns between October and mid-November 2009 across all major search engines -- Google, Bing, Yahoo -- compared with the same time last year, according to the SearchIgnite Mid Q4 2009 U.S. Search Marketing Report released Monday.

Google Eats Another Ad Startup
Red Herring | 1 hour 16 minutes ago
Google on Monday said it has picked up online advertising startup Teracent.

Winbuyer Raises Round of Funding in Time For Holidays
MediaPost Communications | 1 hour 18 minutes ago
WinBuyer, a provider of comparative pricing ecommerce applications, has completed its first round of funding -- worth $6.9 million, and led by Pitango Venture Capital along with Giza Venture Capital. In addition, Dan Clarke has been appointed to the role of CEO.

'New Moon' rises to blockbuster with $142.8M
San Jose Mercury News (Calif.) | 1 hour 20 minutes ago
LOS ANGELESThe vampire romance "The Twilight Saga: New Moon" put the box office into orbit with a $142.8 million opening weekend.

Leadership Lessons From Google
Forbes | 1 hour 22 minutes ago
Insight into the top ranks at the Internet giant.

Google Buys Ad Start-Up Teracent
InformationWeek | 1 hour 37 minutes ago
Teracent's technology will help Google automate display ad design and delivery.

AP State News
Sacramento Bee (Calif.), The | 1 hour 54 minutes ago
LOS ANGELES -- The vampire romance "The Twilight Saga: New Moon" put the box office into orbit with a $142.8 million opening weekend. The sequel took in twice as much as "Twilight" in its first three days a year ago.

Google buying display advertising startup
Yahoo! | 1 hour 57 minutes ago
Web search leader Google Inc said it is buying Silicon Valley display advertising technology startup Teracent, which expands its competition with display leader Yahoo Inc.

AP State Business News
Sacramento Bee (Calif.), The | 2 hours 7 minutes ago
LOS ANGELES -- The vampire romance "The Twilight Saga: New Moon" put the box office into orbit with a $142.8 million opening weekend. The sequel took in twice as much as "Twilight" in its first three days a year ago.

Google Acquires Display Ad Company Teracent - Reviews by PC Magazine
PC Magazine | 2 hours 8 minutes ago
Eric Schmidt wasn't kidding about ramping up Google's small acquisitions. The search engine giant announced Monday that it has acquired display ad company Teracent.