eMarketer, Inc.

E-Commerce News: E-Commerce: Don't Give Discount Holiday Shoppers Any Reasons to Walk Away
TechNewsWorld | 6 days 12 hours 1 minute ago
Oftentimes, a retailer's special promotions are listed on the home or product page, but nowhere else, giving customers the opportunity to quickly lose interest. It's critical, then, for companies to highlight discounts and savings throughout the entire purchasing funnel. Price and messaging consistency on shopping cart and checkout pages are especially important.

E-Commerce News: Law: Bill Aims to Plug P2P Leaks of Government Data
TechNewsWorld | 5 days 6 hours 45 minutes ago
The Secure Federal File Sharing Act, introduced in the House, would bar government employees and contractors from downloading, installing or using so-called peer-to-peer file sharing software such as Limewire without official approval. The bill also would require the White House to develop rules for employees and contractors working on home or personal computers.

E-Commerce News: E-Marketing: Senate Committee Flogs Big-Name E-Tailers for Sneaky Sales Tactics
TechNewsWorld | 5 days 3 hours 12 minutes ago
These offers generally promise cash-back rewards and appear to be related to the transaction a consumer is in the process of completing, the report says. Misleading 'Yes' and 'Continue' buttons lead consumers to think they are completing their original transactions, rather than entering into a new, ongoing financial relationship with a membership club operated by Affinion, Vertrue, or Webloyalty.

E-Commerce News: Trends: Ballmer Gives Shareholders - and Dell - Cause for Optimism
TechNewsWorld | 3 days 3 hours 13 minutes ago
Ballmer clearly wanted to send the message that Windows 7 has the momentum to become a huge success, said Michael Cherry, an analyst with Directions on Microsoft.

E-Commerce News: Green Business: New Calif. Standard Nixes Energy-Guzzling Flat-Screen TVs
TechNewsWorld | 4 days 6 hours 42 minutes ago
The 5-0 vote by the California Energy Commission is just the latest effort by the state to secure its place in the forefront of the environmental movement.

Android vs. iPhone: Which Has the More Advanced Users?
Network World | 3 days 23 hours 46 minutes ago
It seems the mobile world is full of silly little battles these days. You've got the AT&T-Verizon ad assault. There's that ever-popular Droid-iPhone rivalry. And then, of course, everyone's favorite Google Phone debate: Is there a Google Phone? If there were one, would it harm other Android phones? Or could it become -- gasp -- the elusive iPhone killer?

Linux News: Mobile: Maemo Edges Out Symbian in Nokia's N900 Smartphone
TechNewsWorld | 5 days 3 hours 27 minutes ago
The N900 runs on the Linux-based Maemo platform, and Nokia's hype around it raises questions about whether the company plans to replace its older Symbian platform with Maemo.

Technology News: Customer Retention: Can T-Mobile Get Its Groove Back?
TechNewsWorld | 5 days 1 hour 54 minutes ago
First, the mobile operator had to account for mountains of lost data that had been stored by Sidekick customers on the infrastructure of Danger, the Microsoft-owned company that developed the Sidekick device.

Millennial Media gets $16 million in new funding
Sun (Baltimore), The | 6 days 14 hours 57 minutes ago
Money will go to expanding advertising for mobile devices

Technology News: Video 2.0: Adobe Makes Video Power Grab With Flash, Air Betas
TechNewsWorld | 6 days 4 hours 23 minutes ago
Flash Player 10.1 will support PCs, netbooks, smartbooks, smartphones and other mobile devices. The beta supports PCs and netbooks running Windows, Mac OS X and Linux. A version for the Palm (Nasdaq: PALM) webOS will be released later this year.

CRM News: Marketing Automation: Finding Out What They're Saying About You Is Worth Every Penny
TechNewsWorld | 9 days 1 hour 47 minutes ago
It's no surprise, then, that there remains significant confusion in the marketplace regarding the value of social media monitoring.

Google to acquire mobile display ad provider AdMob
BtoB | 12 days 12 hours 53 minutes ago
Mountain View, Calif.—In a move expected to strongly enhance its mobile display and search advertising reach, Google Inc. Monday announced plans to acquire mobile display ad provider AdMob Inc. for $750 million in Google stock.

E-Commerce News: Television: NBC's Sale to Cable Co. Signals TV Sea Change
TechNewsWorld | 7 days 7 hours 5 minutes ago
Cable TV operator Comcast (Nasdaq: CMCSK) is expected to buy a controlling stake in NBC Universal, perhaps as early as this week, bringing the network of Johnny Carson, Jerry Seinfeld, Bob Hope, Milton Berle and Tom Brokaw under the corporate control of the company that owns the Golf Channel and E! Entertainment Television.

E-Commerce News: Deals: Intel, AMD End Legal Hostilities
TechNewsWorld | 10 days 14 hours 24 minutes ago
AMD has complained about Intel's anticompetitive market practices for years. The tensions between the two companies verged on open warfare at times, with AMD launching three lawsuits against Intel.

E-Commerce News: Deals: Time Warner to Show AOL the Door Dec. 9
TechNewsWorld | 6 days 6 hours 56 minutes ago
On that date, Time Warner shareholders of record as of Nov. 27 will receive one share of AOL common stock for every 11 shares of Time Warner common stock they hold, the media company said.