A 3-year-old company called LearnVest is helping users get a handle on their finances by providing them with a free tool to monitor their spending and giving them access to certified planners. "Financial planning shouldn't be a luxury. It should be accessible to everyone," said Alexa von Tobel, the company's founder. The company has brought in more than $20 million in funding and it adds as many as 5,000 members a day.