Share
Share today's newsletter with a colleague and get credit if they sign up for SmartBrief.
Referral Count:
 
0

Story being shared
China's culture influences Starbucks flavors, furnishings
Smaller kiosks don't work in China, where consumers want to sit and relax over afternoon coffee, a fact that's driving Starbucks to open bigger stores with comfy furnishings as part of its plan to more than double its presence there in the next three years. Starbucks will also add more Chinese-inspired items to the menu, as part of the localization efforts that are key to US retailers' success in Asia, experts say.

Or we can send an email on your behalf
You must submit valid email addresses only. Use of email addresses is subject to terms of SmartBrief's privacy policy .