PR Newswire | 29 days 9 hours 42 minutes ago
ActionView International, Inc. Announces MatchFights Subsidiary's Marketing Agreement With Zoombo Media Group
MURRIETA, Calif., Oct. 26 /PRNewswire-FirstCall/ -- ActionView International, Inc.
The platform will contain numerous social marketing technologies that are designed to harness the power of the internet to create exposure for the MatchFights brand around the globe. Site members will utilize powerful social media marketing tools to "share" MatchFights media content, both branded content and user-generated content, to their friends and family, via email and across social networks such as Facebook, Twitter, MySpace and YouTube.
Zoombo Media Group is a Web 2.0 development company offering content owners and media companies world-wide innovative user engagement strategies promoting increased on-line user visits, user retention and brand interaction.
"Social media and viral marketing are critical elements of our comprehensive program to increase awareness of MatchFights' World Championship Full Contact product and to increase the pay-per-view buys for each WCFC event," stated ActionView International Director and 3-time world boxing champion Tony "The Tiger" Lopez. "Our target consumers receive much of their information through this type of marketing, and we believe that Zoombo Media Group will reach these groups much more effectively than other advertising and promotions channels.
"MatchFights will also utilize other more traditional marketing and promotion channels, especially as brand recognition grows and we begin to compete with conventional boxing and MMA organizations in a mass market environment. We believe that Zoombo Media Group will help to take us to that next step of awareness, and we look forward to seeing the impact of their work."
World Championship Full Contact (WCFC) events are broadcast live in high definition to a worldwide audience over the Internet and revenue is derived from pay-per-view buys. WCFC departs from traditional MMA in several ways. The rules effectively eliminate the tap-out as a means to end a fight. This keeps WCFC bouts from devolving into protracted grappling matches and promotes fast and furious action. WCFC also provides interactive features as part of its Internet broadcast, which allows fans to vote online for the matchups they want to see and then vote for the winners of fights that go the distance. An interactive online chat feature allows fans to discuss the action during the live event and users can also set up their own chat groups. More information on World Championship Full Contact can be found at its website, www.wcfc.com.
The company encourages shareholders and anyone interested in following the progress of ActionView International, Inc., its wholly owned MatchFights, LLC subsidiary and the World Championship Full Contact brand to subscribe to the mailing list at www.actionviewint.com.
About ActionView International, Inc.
ActionView International has completed its acquisition of MatchFights, LLC, which is now the focus of the company's operations. MatchFights, LLC and its World Championship Full Contact (WCFC) property deliver live, high-definition, pay-per-view events, including no-holds-barred, full contact fights, in an interactive venue over the Internet to a global audience. The live events will have broad appeal and include elements of fighting, music, ring girl contests, and other live entertainment as part of the broadcast. For additional information about MatchFights and WCFC, please visit www.wcfc.com.
Contact: ActionView International, Inc. Investor Relations 951-200-4107 investors@actionviewint.com
CONTACT: Investor Relations of ActionView International, Inc.,
+1-951-200-4107,
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