Always taps Jordin Sparks for virtual sleepover

Singer-songwriter Jordin Sparks will host "America's Biggest Sleepover" for Procter & Gamble's Always brand of feminine products. The event will take place this weekend online at beinggirl.com and will feature performances from Sparks and activities for live sleepovers.

Brandweek | 11/3 Bookmark and Share

This story published in POPAI SmartBrief on 11/04/2009





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