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Commentary: Facebook's end is nigh

SmartBrief on Social Media | May 24, 2012

Facebook's enormous reach could be the social network's downfall -- and a disaster for the rest of the ad-supported Internet, Michael Wolff writes. Weak demand and a huge oversupply of ad inventory will force Facebook to reduce its per-user revenues, depressing the broader online-advertising market and forcing Facebook and other sites out of business, Wolff writes. "The crash will come. And Facebook -- that putative transformer of worlds, which is, in reality, only an ad-driven site -- will fall with everybody else," Wolff writes. MIT Technology Review online (05/22)


How to create a brilliant business blog

SmartBrief on Social Media | May 25, 2012

Google+ boosts its image with photo sharing

SmartBrief on Social Media | May 23, 2012

Inside the social media empire of Lady Gaga

SmartBrief on Social Media | May 29, 2012

Why did Facebook build an Instagram clone?

SmartBrief on Social Media | May 25, 2012

Live "lip dub" marriage proposal goes viral

SmartBrief on Social Media | May 29, 2012

What Facebook learned from Chinese communism

SmartBrief on Social Media | May 25, 2012

How Whole Foods is making the most of Pinterest

SmartBrief on Social Media | May 29, 2012

Study: B2Bs love LinkedIn

SmartBrief on Social Media | May 29, 2012

Coca-Cola targets teens with celebrity-designed Tumblr themes

SmartBrief on Social Media | May 24, 2012


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