Armano: 6 social-media predictions for next year
This was the year for rapid social-networking growth, but in 2010 you can expect to see social sites looking to narrow their appeal, David Armano predicts. "With groups, lists and niche networks becoming more popular, networks could begin to feel more 'exclusive,'" he writes. Armano also predicts that companies will start to scale their social efforts, more people will use mobile devices to access social networks and more companies will have enforceable social-media policies.
HarvardBusiness.org | 11/02
This story published in SmartBrief on Social Media on 11/03/2009
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