10 social-media lies consultants tell
Before some social-media "experts" convince you that the technology can solve every problem, B.L. Ochman offers a list of 10 things social tools cannot do. It can't be a substitute for a full-blown marketing strategy, produce measurable results quickly, mend a tainted reputation overnight or guarantee sales, he writes.
WhatsNextBlog.com | 10/31
This story published in SmartBrief on Social Media on 11/02/2009
More from SmartBrief:
Businesses on Twitter need to prioritize professionalism
Friday, July 24, 2009
E-mail has value in social-media strategies
Wednesday, October 14, 2009
E-card company lets customers dictate content
Monday, September 14, 2009
Get stories like these delivered daily for FREE:
|
SmartBrief on Social Media
Designed for marketers and decision makers who need to stay ahead of social networking trends, SmartBrief on Social Media is a FREE daily e-mail newsletter. It delivers hard-to-find news on creative social marketing campaigns, emerging technologies, research and best practices. Learn more |
