CBS embraces interactivity
CBS is pushing forward in the interactive and social-networking space through partnerships with Apple, YouTube, Verizon Communications, Google and others, according to CBS CEO Les Moonves. Showtime has launched a new social-networking site tied to its "The L Word" programming that enables viewers to interact and weigh in on plot lines.
TVWeek.com | 01/09
This story published in USTelecom dailyLead on 01/10/2007
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