Study: Most use cells for calls, text, not games or video
Only 5% of mobile users watch videos on their cell phones, according to a new study from Interpublic Group's Initiative. The research also showed that 18% of consumers have checked their e-mail, surfed the Web or downloaded a game on their mobile device. The one significant growth area was music -- at 16%, the number of consumers listening to music on the cell phones was double what it was last year.
Brandweek | 07/11
This story published in USTelecom dailyLead on 07/12/2007
More from SmartBrief:
Study: DVR, VOD and broadband use to ramp up by 2014
Thursday, September 24, 2009
Study: Residential broadband increased sixfold since 2001
Wednesday, July 15, 2009
Nielsen study shows heavy TV usage among young children
Tuesday, October 27, 2009
Get stories like these delivered daily for FREE:
|
USTelecom dailyLead
Designed specifically for telecommunications executives like you, USTelecom dailyLead is a FREE daily e-mail newsletter. It provides the latest need-to-know news and industry information that maximizes your time, giving you an edge over your competition. Learn more |
