New Yahoo! service makes adding mobile ads easier
Yahoo! has announced plans to release Yahoo! Mobile Publisher Services, a set of tools aimed at Web sites trying to bring advertising to mobile phones. Yahoo! will initially partner with MobiTV, Opera -- whose browser is popular on phones in Europe and Asia -- and a U.S. yellow-pages service for mobile-phone users called Go2.
New York Times, The | 03/27
This story published in USTelecom dailyLead on 03/27/2007
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