SmartBrief Originals Insights, analysis and best practices.

Don't be the big fish in the little pond.

How retailers can harness the power of location intelligence to improve customer experiences
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Read this conversation with a Loqate exec about how utilizing tech like location intelligence can help retailers optimize the customer experience.

The menu of the future is plant-based and globally-inspired
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Bush’s Best Foodservice Marketing Manager Ben Carpenter and chef Jorge Cespedes discuss strategies for building flavorful, plant-forward dishes and why beans are a key building block to the menu of the future.

Vectra finds increase in hidden tunnel cyberattacks against financial services firms

Hackers are targeting financial services more than any other industry.

Strategies for building an effective brand voice in the digital revolution

Crack it open

NFL star Arrelious Benn shares tips for teaching about financial literacy.

Are we jumping to SEL?

Schools are moving to SEL to fix many issues. But is this the only answer?

Turning shoppers into diners: What’s driving success at retail foodservice

Prepared foods present an opportunity for grocery retailers to recapture sales lost to restaurants and connect with consumers on a new level. Here’s a look at what’s driving foodservice sales at retail and strategies that can lead to further success.

ITS conference in Detroit discusses ways transportation can be improved through partnerships.

Now is the perfect time for marketers to take advantage of the opportunity and the potential of Facebook Watch

Taking a leap

One of the dumbest things you can do in your career is stay, for years, where you’re comfortable.

Public-private partnerships were a popular topic at Bloomberg Government’s “Women in Smart Cities Forum,” sponsored by Verizon.

Retail is alive and well: How brands are evolving for today’s consumer

Traditional and non-traditional retailers alike are adapting their brands to meet the needs of today's consumers. Read more about the evolving consumer-brand relationship in retail.

Last week's question: How often do you try to meet new people when you travel?