With number portability looming, wireless companies are increasing ad spending in attempt to build brand loyalty and promote unique, premium packages. Verizon Wireless has increased its spending 38% to $730 million while AT&T Wireless increased their spending 41% to $615 million, a report says.
Although online music companies are moving ahead with plans for legal download stores, the industry is not bullish on the the sector. Jupiter says the industry is struggling with piracy issues that could hamstring it as it develops new products and markets.
The Semantic Web, a project that is being worked on by researchers at some of the world's most prestigious universities, seeks to classify the Web by descriptions of content. The Semantic Web could revolutionize e-commerce.
MSN Vice President Yusuf Mehdi last week said the Microsoft unit has pulled in $832 million in advertising revenue in 2003, a 48% increase from last year. Mehdi said MSN was serving nearly 90 of the top 100 advertisers.