Yahoo! is beta testing a new version of its News Search, aided by its newly installed algorithmic Web search. The beta version -- which is similar in technology to Google's news search -- is searching more than 7,000 news sources in 35 languages.
McDonald's soon will be launching a global campaign promoting walking as exercise. The spokesperson for the campaign will be Robert Korzeniowski, a Polish three-time Olympic gold medallist speed-walker.
Three executives from Revenue Science, a company that provides technology enabling publishers to offer advertisers behavioral targeting, explain their business in an interview with iMedia. The trio talks about how behavioral targeting works and how marketers can benefit from it.