Hotel beds are gradually getting softer, warmer and fluffier as they vie to keep up with competition along the lines of Westin Hotel and Resorts' famed "Heavenly Bed." The bed is a custom-designed Simmons mattress set with 900 individual coils and three sheets with thread counts from 180 to 250. In response, Sheraton has launched its own brand -- the Sheraton Sweet Sleeper Bed. Four Points by Sheraton is also launching its own comfort bed campaign.

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