Winn-Dixie Stores received approval to sell a total of 29 stores in Florida and in the Bahamas. The retailer will earn roughly $118 million in the sale. A judge also approved the sale of 17 stores in Central and South Florida for $13 million.
Despite well-publicized news about the dissolution of a marketing deal between McDonald's and Walt Disney, movie studios are still embracing fast-food restaurants and snack food companies as marketing partners.
California state senators approved a bill to make zinfandel the state's official historic wine and draw attention to the California wine industry. Opponents of the bill said it disregarded California's other wine grapes.
Aspirational shopping, universal branding and experience-based advertising should be at the forefront of marketers' minds, said representatives from Executive Perspective at a conference. "Foresight is critical to corporate growth," said James Russo, general manager of Executive Perspective.
As many as 68% of physicians say they would rather prescribe a drug that has been on the market at least 10 years, even if costs are higher, due to concerns about the safety of newer drugs, according to a new survey. High-profile issues with drugs, such as the arthritis pill Vioxx, have raised overall concerns, and the survey found one third of physicians polled felt newly approved prescription drugs are less safe than drugs that have been on the market for at least a decade.