6/26/2006

Marketers in 2005 spent more than $146 billion in measured media trying to influence U.S. consumers, according to the 51st annual Advertising Age survey of the 100 Leading National Advertisers. Procter & Gamble Co. led all companies with $4.61 billion in ad spending, followed by General Motors at $4.35 billion. Click here to view the full report.

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