Tesco will open regional buying offices across the U.K. to help increase local food sourcing for its stores. The company is recruiting regional food experts, is installing regional counters in its stores and has a food-sourcing Web site for customers to request their favorite local goods.
General Mills is launching Fruity Cheerios this week in stores. The new fruit-flavored, O-shaped cereal, which looks much like Froot Loops by Kellogg's, contains orange juice and is made mostly of corn.
McDonald's Corp. is donating $2 million to fund research by a group of biomedical scientists on preventing childhood obesity, marking the first time the chain has backed scientific research. The move follows the elimination of the chain's "Super Size" portions and an attempt to encourage a balanced lifestyle that includes physical activity.
Masterfoods' Snickers has launched "Satisfaction Sing-Off," a competition that allows consumers to compete to win $25,000 by singing an original song that celebrates Snickers and its four "satisfying" ingredients: peanuts, chocolate, nougat and caramel. Singer Nick Lachey has teamed with Snickers to help judge the competition, and the candy brand will sponsor his upcoming concert tour.
ConAgra Foods will close five manufacturing plants and cut 400 jobs, which will save the company $50 million annually, a spokesman said. The move comes as part of a restructuring plan announced earlier this year that will focus on particular brands, such as Healthy Choice, Chef Boyardee and Egg Beaters.