Farmers groups, congressmen and senators are meeting to discuss legislation to delay implementation of a national law that would require country-of-origin labels on all foods sold in the U.S. Groups such as the Food Marketing Institute and GMA/FPA oppose the law, saying it is costly and unnecessary.
Kraft Foods, Geico and Priceline.com are among the major marketers tapping the appeal of older, mostly male stars, like George Hamilton, Peter Graves and William Shatner, who are willing to spoof their serious images to sell products. The ads work on several levels, allowing the old-school stars to connect with longtime fans, while supplying the requisite irony for younger consumers.
Procter & Gamble has inked a long-term deal with Dunkin' Brands to distribute packaged Dunkin' Donuts coffee to U.S. grocery stores and other retailers within a year. P&G, which owns the Folgers and Millstone coffee brands, also will manufacture the Dunkin' coffee.
Sales of hummus jumped 25% in 2006, according to AC Nielsen, which counts more than 80 companies currently making the creamy chickpea spread. An executive from Tribe Mediterranean Foods expects the hummus business to grow to $250 million during the next four years.
Olive juice from pressed olive leaves might prolong the life of frying oils by acting as an antioxidant, a new study using sunflower oil found. Polyphenol-rich extract from olive leaves might boost the amount of antioxidant in the olive leaf juice, the research revealed.