Wireless service provider Alltel has launched the online "Man Cave," a mock '70s-style virtual club for the sales guys, and its counterpart, www.wirelessthugz.com, a MySpace page for the sales team's rapper alter egos. The sites, developed by Interpublic Group's Campbell-Ewald Digital, are intended to drive sales among younger men by including more than 80 video clips and 50 links, including ones for Alltel discount offers.

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