10/31/2007

AOL is set to announce plans to create a user-privacy database similar to the FTC's "do-not-call" list that protects people from unwanted telemarketing solicitations. Users would be able to decline to receive advertising that's based on their demographic and behavioral information. The move comes in advance of a two-day FTC forum dealing with online privacy that kicks off tomorrow.

Full Story:
NYTimes.com

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