AT&T has introduced a free directory assistance service that will be available to both its wireless and wireline customers. The service requires callers to listen to targeted advertising prior to receiving requested information free of charge.
Google is launching a new service to syndicate video content from YouTube to Web publishers who participate in its AdSense advertising network. Publishers won't have total control over which videos appear on their sites, but, according to Google, the video content will be relevant to each site.
Reflecting consumers' increasing shift online, Google and Yahoo! -- two companies that don't charge for their services -- topped the 2007 Brand Keys Customer Loyalty Engagement Leaders List. The report also found consumers prefer brands offering good quality at low prices.