Cablevision is developing a $15-million ad campaign for its Fuse network that will position the channel as a hip, artistic venue for discerning music fans in the sought after 18- to 34-year-old demographic that is so attractive to marketers. TV spots are slated to appear on FX, Comedy Central and DirecTV, while print components of the campaign will run in publications like Spin and Entertainment Weekly, this article says.

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