The Bush administration has urged Congress to add $275 million to the proposed FDA budget to help the agency "transform its regulatory strategies to meet the challenges of the evolving global marketplace," HHS Secretary Michael Leavitt announced Monday. The increased funding will be used to hire more staff and to open FDA offices in China, India and Central America, Leavitt said.
Some health experts say healthy eating habits need to be ingrained early in life. Toddlers and preschoolers are being diagnosed as "overweight" and participating in programs that teach them about healthy food choices and weight management.
Ciao Bella used to market its frozen dessert products unbranded and in bulk to restaurants. Media attention, however, has brought the brand into the light -- and onto the shelves at 4,000 retailers. This article explores how Ciao Bella is becoming a "premium consumer brand."